The designer and the customer. What is necessary a site?

As tjazhko sajtostroitel`skaja job and as difficultly it happens to understand desires of the customer from time to time moves ahead, and, in turn - to explain to that such a website and that he actually wants from a site. Last time even dispatch leaves less often, than it would be desirable; certainly, to eat than share with readers, but time - it flies quickly, only as one instant has flown summer - and already second half dawn, the brightest and gold month of year comes to an end. Tajajut every day October paints, time - runs, flies, and two weeks after an output{exit} of the previous release were simply imperceptible behind volumes sajtostroitel`skoj jobs.

As the phrase of one web - developer that is too much time we has lovely sounded spend behind a computer - from 6 up to 8; and as it is correctly added with the second - and from 8 up to 12 - in a network.

The network life tightens{delays}, becomes norm. News from the Internet are readily available, and in the greater volume, moreover with operative comments and reviews from significant persons. It is difficult to pass{miss} though any noteworthy event - on-line friends and familiar will always see to it sending the necessary link or to inform by mail/as`ke. The most ridiculous jokes, the most worthy rasskazki or prikol`nye a picture - all becomes known to on-line community for few minutes hours.

Any more does not surprise that fact, a plenty of friends - employees with which you work, and you communicate, sometimes - years, and khistori in as`ke - from the beginning of a millenium, and projects it is made fairly, and others - in joint support, only the person never saw, in an offline - a uniform meeting.

But she is - offlajnovaja a life; and usual, normal people go on streets, teleserials look and read detective novels, argue, swear and reconciled, like and hate each other. Among such normal people there are clear heads and fools, is dauny and geniuses, are simply - interesting people, they live and work, receive the information habitual for them in the ways. Well also that, that they know what such *Internet* only in general? Any more it is not enough of it, they know, that the network - is, that in a network it is possible to find the information, that in a network it is possible to place the information.

And to place the information already it would be desirable; and podrasskazali kind friends that such can bring a website and what advantage{benefit} for business that such the Internet an audience as search and that users, and that for successful development of your business find in a network, dear{expensive} comrade, to not do without in any way the representation in her, in a network. And svezhesozrevshij the potential client comes to the web - developer.

Further events can develop is completely unpredictable - much will be zavisit` from as far as seriously our customer concerns to the future project as far as clearly he realizes necessity for a site; whether he has analysed the market, whether has estimated presence of sites - competitors; as far as clearly sees, how much money it is necessary to enclose in the project and what profit on this investment to expect.

Frequently clear vision of the purposes and problems{tasks} of the project at the client no, in most cases - uncertainty, desire to receive " something such... ", however if the person has appeared on a threshold of design - studio and has declared desire to develop to itself a site, sensible politics of employees of studio, managers - to keep it , to make the client; in this case the decent quantity{amount} of time as a rule is spent for such "not defined{determined}" customer - not only to find out, that it is necessary for him, but also to read a quantity of lectures that from itself represents the Internet - market, what sites are (imidzhevye,), what services it is desirable to introduce presentation, information, commercial electronic shops in structure of a site, what features of support of a site can already arise after the site is developed and started, and as quality of development with the subsequent expenses for this support depends.

It is difficult enough to conduct such "educational" conversation in the event that the customer absolutely "nulevyj" and unprepared. To tell it is necessary about completely different things, to show, result examples, to estimate statistics, to write plans of calculations for various types of development. Certainly, it is possible easier - the customer declares: " I have 800 dollars, the unpretentious site is necessary for me... " - the developer responds: " Give your money, in a week there will be to you a site "... However in most cases lecture "okuchivanie" the client results to that that is ready to increase the budget of the project for the sake of a reasonable investment in such development which will not be useless expenditure of money.

To the developer from such decision benefit double: on the one hand, above the monetary project it is always more pleasant to work:), with another - when the project initially not deadborn, developing and claimed, through a pair - trojku-pjaterku of years already known in runete (and even in the world) - as pleasantly to the developer to hear: " And a site such, such all abrupt project - same your child? Krut`... " And it is valid, with growth of the importance of the developed projects the importance of a portfolio of the developer, his  status and popularity grows also.

And it not unique benefit for the developer from successful (not only by way of design or a cursor, more likely - by way of a demand and development) the project. Not a rare situation when the customer quite satisfied with competent development of the previous project, comes back besides to the developer with new idea (here again - again on new: the analysis, a choice of optimum strategy, discussion of rational price politics - it is accurate, that also the client, on the one hand, to not push away, both the project to execute not less qualitative and capable to be / develop), or recommends this developer to the colleagues on business, friends, relatives and familiar the rabbit.

And still very much, it is very difficult to spend such okuchivanie if the client is not ready, when there is no he  has enough knowledge of technologies which he is going to introduce, there is no confidence of necessity of development, no *namerenija* TO MAKE. When there comes the next naive miracle and sounds a phrase hated by all developers: " And me it is necessary *prosten`kij* a site, how much it will cost? "

How much is to develop a site? To answer this question, it is necessary to set to the client fair quantity{amount} of questions - the majority of beginning{starting} owners of sites have rather deformed performance that such "prosten`ko". In some, especially started cases it is easier to ask a counter question at once: " What budget of your project? How much you are ready to spend for your site? "

And, for example, the client is ready to sound the sum: " to me friends have said, that the good design of a site will cost no more some people 500 conditional edenic, and it is possible and is cheaper - such my familiar and for 100 have made... " - " it is quite good, quite good... So - only for design 500 - or nevertheless it is the budget on the project? " - " And what you HAVE IN VIEW OF?? "

The following stage begins - we paint base zatratnuju with a part on a site:

Payment of a hosting under a site (the price to define{determine} it is possible only after it will be known about a level of complexity of the project).

Payment of a domain name.

Development of design of a site.

Development (actually assembly) a site

Job of the content - manager on filling a site

Services on his  promotion, registration in poiskovikakh, an Internet - marketing stage.

So we have received an approximate price marking - it is already visible, that that design of a site is only one of six enough important and, the places, fairly expensive{dear} items{points}. We taste to find out in more detail about requirements to a site. For example, in a free statement the story looks as follows:

" So, me very - preochen` unpretentious site - bookshop is necessary... " - " Op-pa, and it is planned electronic shop, with an opportunity of payment from a site, delivery and so on? " - " No, that you... No. There simply there will be books which the buyer can choose and reserve. The order is sent on a mail or even is made simply by phone which also will be specified on a site. For lazy, but living in moderate remoteness from physical "warehouse" of books - an opportunity to pay WebMoney - good, I him  shall bring this book home, it is not a pity... Cost of books - on the average about the same 100 conditional edenic for a piece... Though is and is more dear{expensive}. The total of books for today, the information about which should be placed on a site - about{near} 1000 ".

From the further conversation it becomes clear, that within the framework of our unpretentious site it will be necessary to stuff these books on three base subjects / headings. In each heading, probably, the list of books should be broken into paginal blocks (to not allow 300 infoblokov on one page?), sorted in the any order, for example, it is simple on time of addition (the first added - further). As the client wishes to see on a site unpretentious fishechki, very useful and convenient, such as *poisk *, *vozmozhnost` to leave the comment *, still others melochishki...

Natural question: and who will be engaged in support of a site? As regular updating the information (in an example with a book site - new books will periodically act, the information about which should appear on a site, sootvetstveno be created "profile" of the book, the link to this profile from, for example, unit " new receipts ", the link with main, and, the main thing - the link from a corresponding heading, in each of which paginal splitting into already existing lists is already supposed) is planned.

Many webs - studios are engaged in support of projects of the clients is a traditional and well paid service, but whether she is entered in the budget determined by the client? Not - and, it is not entered, as business at the client modest and small, he plans to add new books for a site itself (well, or type something in style " the younger brother I shall ask... ").

So, during dialogue the picture of a "unpretentious" site - the optimum decision both for the developer appears, and for the customer there will be not a development of the elementary html-project, and quite to itself a modest and laconic control system of a content. Which, in turn, solves the following problems:

Allows to use "patterns".

Allows to develop the interface for convenient addition of the new data (in this case - books), and as their editing, removals{distances} (or - hiding).

Allows to realize more floppy system of visualization of the data (sorting on headings, formation of paging - paginal lists).

And as all the same there is a necessity for use of server scripts - allows to add some unostentatious, but such habitual services - the same search, any more the most simple - search on the author, on publishing house, etc.

At this level it is necessary to imagine precisely - under what platform, in what language the system will be written - all this information is necessary to be defined{determined} with requirements to a hosting - already free-of-charge (and frequently even conditional - free-of-charge) service does not approach - the majority of them or do not give an opportunity to use a database, server scripts, or give with the certain restrictions.

It is necessary to explain all this to the client softly, without pressure:) Overloading with his  superfluous quantity{amount} of superprofessional terms familiar to him to not frighten off. In some cases similar educational dialogue with the customer is accompanied by fair quantity{amount} of illustrations price plans for the project, modular performance of his  future site, a database, the administrative interface, simply information streams in style, there and then, are therein summarized:, see, and so there will be your job to the data in case of absence of a control system of the maintenance{contents} and so - in case of one realization, you receive such opportunities in case of other realization. Such zatratnaja the part will be present here - and such - here... You can s``ehkonomit` money to base development, however when time will come to engage in filling of a site (the same sounded 1000 books on three essentials) - so much you should pay to the content - manager.. .. And the ambassador when the site will be already generated, each addition of the new book - will be such process in case of simple realization expected by you, and such - in case of more rational realization recommended us.

k - to not convince the client that he is excessively silly and it is not educated in a web - stroitel`skikh questions (very much many developers oppresses and irritates naivety of the majority of clients in questions sajtostroitel`stva and, in particular, in questions of price politics) - dialogue should be constructive, and result of dialogue - mutually advantageous. The client should receive a qualitative site which he without damage to the business can develop, and the developer - payment of the work and pride of the successful project, and further, probably, the constant customer or rekomendatelja